Strategy (formerly MicroStrategy) executive chairman Michael Saylor shared a new Bitcoin (BTC) chart on Sunday, accompanied by the caption “Even more orange.” Historically, posts of this nature frequently precede announcements of fresh Bitcoin acquisitions by the company just a day later.
As the foremost publicly traded corporate holder of Bitcoin, Strategy discloses its digital asset acquisitions through regulatory filings submitted to US authorities, which typically occur on Mondays.
Last Sunday’s Orange Post Came a Day Before a 950 BTC Buy
The color orange represents Bitcoin’s signature brand. On Saylor’s charts, individual orange dots designate distinct purchases, with larger dots representing larger acquisition volumes.
“Even more orange,” Saylor indicated.
The previous Sunday featured a similar chart shared with the caption “A little more orange.” That same evening, BeInCrypto highlighted Saylor’s hint, noting that the upcoming Monday update would provide confirmation.
Confirmation followed the next day when MicroStrategy revealed in a regulatory disclosure that it had purchased 950 BTC for approximately $76 million, averaging $79,670 per coin based on company records. This addition elevated total corporate holdings to 846,000 BTC.
It is worth noting, however, that these signals do not universally guarantee a purchase. During the preceding week, a Strategy regulatory filing confirmed that no Bitcoin transactions—either purchases or sales—took place.
Why MicroStrategy’s Next Bitcoin Move Matters
Strategy’s strategy this year has not been limited exclusively to buying. The company’s ledger documents four separate sales between June 30 and August 10, amounting to a combined total of 6,916 BTC.
Furthermore, the firm dedicated $174 million last week toward buying back STRC, a preferred share instrument that distributes monthly dividends to its holders. This expenditure surpassed the amount spent on Bitcoin during the same period by more than double.
Currently, Bitcoin is changing hands near $84,974, marking a 1% increase over a 24-hour window. This valuation places the market price roughly 13% higher than Strategy’s average acquisition cost of approximately $75,416 per coin, a notable increase from earlier in the month when the company sat just 2% above its cost basis.
Monday’s official filing will clarify whether last week’s addition of 950 coins signals a return to consistent purchasing or a continuation of a more measured pace.
Frequently Asked Questions
What does Michael Saylor’s “orange” social media post signify?
Saylor uses orange dots on Bitcoin charts to mark acquisitions, where larger dots mean larger purchases. Posts with captions like “Even more orange” often precede Monday US regulatory filings detailing new Bitcoin buys.
How much Bitcoin does Strategy currently hold?
Strategy’s holdings reached 846,000 BTC following a disclosed purchase of 950 coins.
Does every chart post from Saylor mean the company bought Bitcoin?
No. For example, the week before a recent 950 BTC buy, Strategy’s regulatory filing showed no Bitcoin was bought or sold.
What is Strategy’s average cost per Bitcoin coin?
Strategy’s average cost sits at roughly $75,416 per coin, while Bitcoin trades near $84,974 (about 13% above their average cost).
